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Partnership · Commerce & Consumer Brands

Curefoods gets South India franchise for Sbarro

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Date
Company
Curefoods
What it does
Cloud kitchen company
Kind
Partnership
Based in
Bengaluru
Founded
2020
Sector
Commerce & Consumer Brands

What they do

Curefoods runs cloud kitchens and dine-in stores across India

What happened

It secured the South India franchise rights for US pizza chain Sbarro

Why it matters

The first outlet will open in Bengaluru within the next quarter

The details

  • Curefoods has secured the South India franchise rights for US pizza chain Sbarro.
  • Sbarro is a global pizza brand known for New York-style pizzas.
  • It has 630 locations across 28 countries.
  • Curefoods plans to open ~50 Sbarro outlets in 3 years, starting from Karnataka.
  • The expansion will include both walk-in outlets and cloud kitchens.
  • The first Curefoods-owned Sbarro outlet will open in Bengaluru within the next quarter.
  • Sbarro's India master franchise rights are held by Upper Crust Foods.

The bigger picture

  • Sbarro entered India in 2012 with a pizza-by-the-slice concept.
  • Curefoods recently merged with Mumbai-based Maverix.
  • This deal adds an international brand to Curefoods' multi-brand portfolio.

About the business

  • Curefoods is a cloud kitchen company with a multi-brand, multi-kitchen model.
  • It operates over 135 kitchens and offers over 10 cuisines across 12 Indian cities.
  • Its brand portfolio includes EatFit, Great Indian Khichdi, Aligarh House Biryani, CakeZone, Sharief Bhai, Olio Pizza, Arambam, Nomad Pizza, Frozen Bottle, and Krispy Kreme.
  • Curefoods brands are listed on Swiggy and Zomato; some have dedicated apps and dine-in stores.
  • The company is headquartered in Bengaluru and commenced operations in 2020.

What happens next

  • Open the first Sbarro outlet in Bengaluru within the next quarter.
  • Expand to ~50 Sbarro outlets across South India in 3 years.
  • Mix of walk-in outlets and cloud kitchens.

The deal

Type
franchise agreement

Founders

  • Ankit Nagori, Founder

About Curefoods

Product
cloud kitchen firm
Customers
Consumers ordering prepared food through delivery and dining channels.
How it makes money
Sells branded food through its kitchen and delivery network.
What sets it apart
Portfolio across multiple popular food brands and formats.

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