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Milestone · Commerce & Consumer Brands

Bluepine Foods maintains profitability while scaling frozen food

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Bluepine Foods logo
Date
Company
Bluepine Foods
What it does
Frozen Himalayan food manufacturer
Kind
Milestone
Amount
Rs 1.37 crore
Stage
seed
Founded
2016
Sector
Commerce & Consumer Brands

What they do

Bluepine Foods produces frozen Himalayan and Asian-style food products like momos and spring rolls under the Momo Mami and Yangkiez brands

What happened

The company gained national attention as the first business to secure a deal on Shark Tank India, raising capital from three prominent investors

Why it matters

Despite revenue fluctuations, the startup has remained profitable every year since 2018 by focusing on the HoReCa (hotels, restaurants, and cafes) supply…

The details

  • Bluepine Foods is a frozen food manufacturer specializing in authentic Himalayan and Asian cuisine.
  • The company operates two primary brands, Momo Mami and Yangkiez, offering products like momos, dumplings, and spring rolls.
  • It gained significant visibility as the first company to pitch and secure a deal on Shark Tank India season 1.
  • The founders secured Rs 75 lakh for a 16% equity stake from investors Aman Gupta, Vineeta Singh, and Ashneer Grover.
  • The business shifted its model from trading to manufacturing its own food products following its television appearance.
  • The company focuses on supplying the HoReCa (hotels, restaurants, and cafes) sector with preservative-free food items.

The bigger picture

  • The company has maintained profitability in every financial year since 2018.
  • Revenue reached a peak of Rs 2.06 crore in FY24 before experiencing a slight decline in FY25.
  • The startup successfully transitioned from a trading-based model to an in-house manufacturing operation.

About the business

  • The company produces frozen momos, spring rolls, and chilli sauces using traditional Himalayan recipes.
  • Momo Mami focuses on authentic Darjeeling-style momos, while Yangkiez offers healthy, steamed Asian cuisine.
  • Products are designed for both retail consumers and the HoReCa industry, with options for custom orders.
  • The company emphasizes the use of natural ingredients and avoids the use of preservatives in its food.
  • Operations are supported by a manufacturing process that prioritizes hygiene and traditional cooking methods.

The deal

Type
funding

Founders

  • Aditi Bhutia Madan, Founder
  • Naveen Panwar, Founder
  • Rohan Singh, Founder

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