Results · Financial Services

Amazon Pay India reports widening losses of Rs 1,148 crore in FY26

By Startup Enthusiast · 24 September 2026

What they do

Amazon Pay India provides digital payment services, wallets, insurance, and credit products within the broader e-commerce ecosystem

The company reported a net loss of Rs 1,148.5 crore for the fiscal year 2026, widening 33% from the previous year

Operating revenue grew by 18.5% to Rs 2,484.4 crore, but expenses surged faster due to high marketing and payment processing costs

Amazon Pay India posted a standalone net loss of Rs 1,148.5 crore for the financial year ending March 2026.
The latest loss represents a 33% increase compared to the net loss of Rs 865.7 crore recorded in fiscal year 2025.
Revenue from operations grew by 18.5% year-on-year to reach Rs 2,484.4 crore during the fiscal period.
Total income climbed to Rs 2,592.6 crore when including Rs 108.2 crore earned from non-operating activities such as interest on investments.
Total expenditure surged by 22.2% to hit Rs 3,741.1 crore, driven heavily by advertising, promotional campaigns, and payment processing fees.
Advertising and promotional expenses formed the largest cost component at Rs 1,767.6 crore, encompassing cashbacks and customer incentives.
Transaction handling expenses rose by 35% to Rs 1,140.6 crore, whereas staff welfare outlays reached Rs 224.9 crore.

The company continues to face intense competition in the Indian Unified Payments Interface ecosystem from both established giants and newer players.
High customer acquisition costs and cashbacks are necessary to maintain market presence but place heavy pressure on margins.
Scaling transaction volume has not translated into profitability because the cost of processing and marketing transactions remains very high.

The platform helps consumers settle bills for e-commerce purchases, utility services, mobile top-ups, and transit reservations.
The firm supports peer-to-peer transfers through the Unified Payments Interface alongside digital wallets, insurance, and credit offerings.
Primary income sources include payment processing fees, commissions, and transaction services.
The firm operates as the digital payments arm of the United States-based e-commerce major Amazon.