Funding · Enterprise Software & IT

WizCommerce raises Rs 79.5 crore in Series A bridge round

What they do

WizCommerce provides an AI-native SaaS platform that helps wholesale distributors digitize quoting and storefronts

The company raised Rs 79.5 crore led by Blume Ventures with participation from Alpha Wave and Peak XV

The funding supports product development and expansion into adjacent verticals while processing over $100 million GMV

WizCommerce has raised Rs 79.5 crore ($8.3M) in a bridge extension to its Series A round.
The investment was led by Blume Ventures, which contributed approximately Rs 28.72 crore.
Alpha Wave Partners invested Rs 23.94 crore in the latest financing round.
Peak XV Partners contributed Rs 14.36 crore as part of the syndicate.
Z47 invested Rs 7.65 crore and 100X.VC added Rs 4.79 crore.
The deal implies an estimated post-money valuation of Rs 443 crore ($46.6M).
This follows a previous $8M Series A led by Peak XV in August 2025.
The company plans to use funds for product development and GTM expansion.

The valuation increased from Rs 333 crore in the previous round to Rs 443 crore now.
Existing investors like Peak XV continued their support in this new tranche.
The bridge round suggests the company is preparing for further growth or capital needs.

WizCommerce operates an AI-native SaaS platform designed for wholesale distributors.
The platform features include digitizing quoting processes and creating digital storefronts.
It offers ERP integrations and streamlined payment solutions for businesses.
Revenue is generated through a subscription model combined with transaction-based fees.
The company processes over $100 million in annual gross merchandise value (GMV).
Its network supports more than 700 sales representatives across various sectors.
WizCommerce serves approximately 300,000 buyers in categories like home décor and lighting.
Key products include WizAI and WizStudio for operational efficiency.
The India entity reported operating revenue of Rs 6.15 crore in FY25.

Blume Ventures (lead) — Venture capital firm focusing on early-stage technology companies.
Alpha Wave (co-lead) — Investment firm participating in the funding round.
Peak XV Partners (existing) — Continued investment following their August 2025 Series A lead.
Z47 (participated) — New investor contributing Rs 7.65 crore to the round.
100X.VC (participated) — Early-stage fund adding Rs 4.79 crore to the investment.

Product: AI-powered platform for B2B wholesalers combining sales rep tools, intelligent storefronts, ERP integrations, AI-generated lifestyle images, and embedded payments
Customers: B2B wholesalers, distributors, and manufacturers seeking to modernize sales and distribution operations
How it makes money: SaaS subscription with transaction-driven revenue from payments and value-added services
What sets it apart: Replaces manual processes and spreadsheets with integrated AI platform for quoting, sourcing, and order management; dual revenue model ensures recurring income and growth alignment