Launch · Enterprise Software & IT

VDO.AI launches AI-powered festive ad suite to cut media waste

By Startup Enthusiast · 24 September 2026

What they do

VDO.AI operates a dual-sided advertising technology marketplace connecting buyers and sellers across connected television and mobile screens

The company launched its Festive Ad Suite featuring a proprietary artificial intelligence model designed to reduce advertising waste

The launch helps brands optimize campaign spending during the high-demand festive shopping season by improving audience targeting and relevance

Advertising technology company VDO.AI introduced its Festive Ad Suite to help brands manage digital campaigns during the festive shopping season.
The new suite is built around a proprietary Least Spillage Model that uses artificial intelligence to reduce media wastage and improve campaign efficiency.
The system evaluates audience relevance, content consumption, and advertising inventory before delivering an impression to prevent ineffective spending.
The suite includes multiple ad formats across connected television, rich media display, YouTube, in-app placements, and online video.
Supported formats within the offering include Adaptive AI Creatives, Gamified Ads, and 3DX Ads.
The technology applies artificial intelligence across three core layers covering creative personalization, audience targeting, and contextual relevance.

Industry research indicates that festive advertising can account for a large share of annual marketing budgets while suffering from unmanaged digital media leakage.
Surveys show that a majority of chief marketing officers identify wasted media spend as a significant business impact during major campaign cycles.

VDO.AI provides a global advertising technology platform connecting advertisers and publishers across multiple channels and screens.
The company operates a dual-sided marketplace featuring video monetization tools, video players, and ad servers for publishers.
The platform helps brands execute scalable, audience-targeted advertising campaigns across connected television, desktop, and mobile environments.
Operations span across three continents with offices located in the United States, Canada, and India.