ScaleSKUs tracks ₹1,000 crore in seller sales
By Abha Lohia · Editor ·
Bengaluru
- ScaleSKUs helps Amazon sellers manage ads and track profit, and is made by Artallur Technologies India LLP in Bengaluru
- Sales tracked on the seller accounts connected to it passed ₹1,000 crore on 24 October 2026
- Ads for over 500 brands run on it across 16 Amazon marketplaces; the figure is seller sales, not its revenue
What happened
- Connected seller accounts passed ₹1,000 crore in tracked sales.
- The milestone was reached on 24 October 2026.
- The figure counts sellers' own Amazon sales, not the platform's revenue.
Why it matters
- Many sellers pay for separate ad, profit and research tools; this bundles them in one subscription.
The business
- ScaleSKUs runs Sponsored Products, Brands and Display campaigns from one place.
- It shows sales and profit next to ad spend.
- It works across 16 Amazon marketplaces including India, the US, the UK and the UAE.
- It is listed in the ChatGPT and Claude app directories.
The founders
In numbers
₹1,000 CrTracked seller sales · 2026
500+Brands on platform · 2026
Terms in this story
- Private limited company: A private limited company is the usual choice for Indian startups that plan to raise venture capital, because it can issue shares, ESOPs and preference instruments under the Companies Act, 2013. An LLP, governed by the LLP Act, 2008, is simpler and cheaper but cannot issue shares, so it suits small businesses that will not raise equity.
- Marketplace: A marketplace is a platform that connects buyers and sellers and earns a commission or fee on each transaction, without owning the goods or services. Its value rises as both sides join. The numbers to read are gross merchandise value (GMV), take rate, which is the share of GMV the platform keeps, and repeat usage.
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