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Acquisition · 6 November 2026Bonorizon Consumer VenturesDigital-first consumer brands

Marico to buy 51% of Bonorizon

By · Editor ·

51% stake
  • Bonorizon Consumer Ventures is an Indian consumer company that Marico is backing to grow in international markets
  • Marico signed agreements with its founders to take 51% by subscribing to new shares, for up to ₹35 crore
  • Marico can buy the rest later if milestones are met, and the deal should close within 90 days

What happened

  • Marico will take 51% through a fresh share issue.
  • Total price is up to ₹35 crore.
  • Closing is expected within 90 days.
  • Marico holds an option on the remaining shares.

Why it matters

  • It supports Marico's international growth plan.
  • It strengthens its digital push abroad.

The business

  • Bonorizon is a consumer ventures company run by its founders.

What happens next

  • Deal closing within 90 days.

The numbers around it

Commerce & Consumer Brands in November 2026: 7 rounds with a disclosed amount, $119 million in all; the biggest was GIVA ($100M+). Every sector this year →

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