Funding · Consumer Internet & Media
Panorama Studios invests in Rocket Reels
By Startup Enthusiast ·

- Date
- Company
- Rocket Reels
- What it does
- Short-form OTT content platform
- Kind
- Funding
- Amount
- Undisclosed
What they do
Rocket Reels is a vertical OTT platform for original short-form stories
What happened
Panorama Studios invested in Rocket Reels at a valuation of Rs 200 crore
Why it matters
The investment will strengthen content and fuel global expansion
The details
- Panorama Studios invested in Rocket Reels at a valuation of Rs 200 crore.
- The investment size and stake acquired were not disclosed.
- Panorama Studios is chaired by Kumar Mangat Pathak and led by MD Abhishek Pathak.
- Kumar Mangat Pathak is a veteran film producer.
- Abhishek Pathak is a filmmaker who directed Drishyam 2 and is directing Drishyam 3.
- The investment will strengthen Rocket Reels' content pipeline and tech capabilities.
- It will also accelerate production of original series and fuel global expansion.
The bigger picture
- Vertical storytelling is one of the fastest-growing formats in digital entertainment.
- Panorama Studios has produced major films like Omkara, Special 26, and the Drishyam franchise.
- Rocket Reels already operates in 10 countries and offers content in six Indian languages.
About the business
- Rocket Reels is a vertical OTT platform for original short-form stories.
- It offers genres including thrillers, romance, crime, mystery, sci-fi, horror, and comedy.
- Episodes are 1-3 minutes long, designed for mobile portrait-mode viewing.
- It follows a freemium model: free initial episodes, later episodes require ads or in-app coins.
- The app is available on Google Play Store and Apple App Store for Indian users.
- Content is available in six Indian languages: Hindi, Tamil, Telugu, Marathi, Bengali, Gujarati.
- It is available in 10 countries: US, UK, Canada, Australia, UAE, Singapore, Malaysia, Bangladesh, Nepal, South Africa.
- Original series include Aaja Gunaah Karle, Yakeen, Junoon, Jee Le Zara, Dhai Chaal, Galat, Lady Bond 007, Honey Trap, Tamatar Ki Chutney, and Pathan: The Killer.
What happens next
- Strengthen content pipeline and enhance tech capabilities.
- Accelerate production of original series.
- Fuel global expansion.
The deal
- Type
- funding
Investors
- Panorama Studios (lead) — Film production and distribution company chaired by Kumar Mangat Pathak and led by MD Abhishek Pathak.
Founders
- Kranti Shanbhag, founder
- Vikram Bhatt, founder
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