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Launch · Mobility & Logistics

Rapido enters food delivery with Ownly app in Bengaluru

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Rapido logo
Date
Company
Rapido
What it does
Ride-hailing and mobility service provider
Kind
Launch
Based in
Bengaluru
Founded
2015
Sector
Mobility & Logistics

What they do

Rapido is an Indian mobility platform best known for offering bike taxis, auto-rickshaws, and cab booking services across multiple cities

What happened

The company has launched a standalone food delivery app named Ownly in select Bengaluru pin codes to challenge incumbents Swiggy and Zomato

Why it matters

Ownly adopts a leaner commission model for restaurants and fixed delivery fees for consumers to carve out a niche in a slowing market

The details

  • Mobility startup Rapido has rolled out a standalone food delivery app named Ownly in select Bengaluru neighborhoods.
  • The new service is currently active in areas such as Koramangala, HSR Layout, and BTM Layout.
  • Ownly positions itself as a leaner alternative to dominant platforms by charging restaurants a lower commission of 8 to 15 percent compared to the 16 to 30 percent standard charged by incumbents.
  • Consumers are charged a fixed delivery fee of ₹25 for orders below ₹400 and ₹50 for higher-value orders.
  • The platform features popular food chains including Faasos, EatFit, Krispy Kreme, and Wow! Momo, with many meals priced below ₹150.
  • Rapido intends to utilize its current two-wheeler network established for passenger rides and item drop-offs to transport meals.

The bigger picture

  • The food delivery sector in India has experienced slower demand and margin pressures following its pandemic-driven surge.
  • Incumbents Zomato and Swiggy currently control nearly 95 percent of the Indian food delivery market.
  • High commission rates charged by traditional platforms have left restaurants increasingly open to alternative delivery models.

About the business

  • Rapido operates as a mass-market transportation platform offering bike taxis, auto-rickshaws, and cabs.
  • The company connects urban commuters with independent drivers through a mobile application.
  • It generates revenue by charging commissions or fees on rides facilitated through its digital platform.
  • The newly introduced Ownly app extends the company's logistics network into food delivery.
  • Operations are scaled across major Indian metropolitan centers utilizing a large network of two-wheeler drivers.

The deal

Type
launch

Founders

  • Aravind Sanka, Co-founder
  • Pavan Guntupalli, Co-founder
  • Rishikesh S R, Co-founder

About Rapido

Product
A ride-hailing app focused on bike taxis, with expanding mobility and delivery offerings.
Customers
Commuters and riders seeking low-cost transport, plus drivers earning through the platform.
How it makes money
Charges commissions or service fees on rides and related marketplace transactions.
What sets it apart
Uses two-wheelers to provide low-cost, flexible urban transport and matching.
Operations
Operates in multiple Indian cities and is building a broader super-app model.

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