Launch · Mobility & Logistics
Rapido enters food delivery market with Bengaluru pilot
By Startup Enthusiast ·
- Date
- Company
- Rapido
- What it does
- Bike taxi and transport platform
- Kind
- Launch
- Stage
- pilot program
- Based in
- Bengaluru
- Founded
- 2015
- Sector
- Mobility & Logistics
What they do
Rapido operates a ride-hailing platform offering bike taxis, auto rickshaws, and cabs across multiple cities
What happened
The company is launching a food delivery pilot in Bengaluru, targeting large restaurant chains and cloud kitchens
Why it matters
It will use a subscription-based pricing model for restaurants instead of traditional percentage-based commissions
The details
- Rapido is expanding into the food delivery sector with an upcoming pilot program in Bengaluru. - The service will initially focus on short-distance deliveries of up to 5 kilometers from dense urban outlets. - The company plans to partner with major restaurant chains such as McDonald's, KFC, and Pizza Hut. - Instead of standard percentage commissions, Rapido will charge restaurants a fixed subscription fee along with a per-order delivery fee. - The strategy targets lower average order values of Rs 250 or less to carve out a distinct market niche.
The bigger picture
- The expansion allows the transport platform to leverage its existing delivery infrastructure and logistics network. - The move follows the company crossing $1 billion in gross merchandise value during the previous fiscal year. - The subscription pricing model aims to reduce operating costs for partner restaurants.
About the business
- The company operates a mobile application facilitating bike taxi, auto rickshaw, and cab bookings. - It connects commuters with drivers, referred to as captains, for daily urban transportation. - The business has expanded its service offerings to include enterprise logistics and future insurance distribution plans.
The deal
- Type
- launch
Investors
- WestBridge Capital (participated) — An investment firm backing the company's growth initiatives.
Founders
- Aravind Sanka, Co-founder
- Pavan Guntupalli, Co-founder
- Rishikesh S R, Co-founder
About Rapido
- Product
- A ride-hailing app focused on bike taxis, with expanding mobility and delivery offerings.
- Customers
- Commuters and riders seeking low-cost transport, plus drivers earning through the platform.
- How it makes money
- Charges commissions or service fees on rides and related marketplace transactions.
- What sets it apart
- Uses two-wheelers to provide low-cost, flexible urban transport and matching.
- Operations
- Operates in multiple Indian cities and is building a broader super-app model.
More on Rapido
- Rapido takes food app Ownly to Hyderabad25 September 2026 · Launch
- Rapido penalised for dark patterns and misleading pricing9 September 2026 · Policy · ₹10 lakh
- Rapido's app outage lasted about one hour due to a technical issue27 August 2026 · News
- Rapido and Uber held merger talks that fell through14 August 2026 · Partnership
- Rapido founders booked in Nagpur over unauthorised bike taxi operations13 August 2026 · Legal
- Rapido secures five-year cab licence in Karnataka13 August 2026 · Policy
- Rapido launches Ownly food delivery service in Bengaluru10 August 2026 · Launch
- Rapido launches zero-commission food delivery app Ownly30 July 2026 · Launch