Funding · Commerce & Consumer Brands

PlayBlue raises $2.7 million seed round

What they do

PlayBlue is an omnichannel multi-brand sports retail platform selling athleisure, footwear, gear and nutrition

It raised $2.7 million in seed funding co-led by Centre Court Capital and MIXI Global, with WEH Ventures participating

The company plans to open a 15,000 sq ft flagship store in Bengaluru and launch pan-India e-commerce

PlayBlue raised $2.7 million in a seed funding round co-led by Centre Court Capital and MIXI Global.
The round was co-led by Centre Court Capital and MIXI Global.
WEH Ventures participated as an investor.
The company plans to open its first 15,000 sq ft flagship store in Bengaluru.
It will also launch a pan-India e-commerce platform.
PlayBlue aims to achieve ₹100 crore revenue and operational profitability before its next fundraise.
Its five-year plan includes over 150 stores, a community of 10 million users, and annual revenue exceeding ₹5,000 crore.

India's sports market is projected to grow from $52 billion in FY24 to $130 billion by FY30.
The sports and active lifestyle market is expected to cross $30 billion by 2035.
India will need over 15,000 new sports retail touchpoints by 2035.
Investor interest in the sports segment is on an upward trend.
The country is shifting from watching sport to playing sport.

PlayBlue is an omnichannel multi-brand sports retail platform.
It sells athleisure, footwear, sports gear, fitness equipment, recovery products, and nutrition.
The platform hosts over 100 global and Indian brands.
It plans to operate both physical stores and an e-commerce platform.
The company targets ₹100 crore revenue in its first phase.

Centre Court Capital (co-lead) — Recently closed its maiden fund at ₹410 crore, surpassing its initial target of ₹350 crore.
MIXI Global (co-lead) — Tomoharu Urabe is its managing director.
WEH Ventures (participant)