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Launch · Mobility & Logistics

Ola Electric launches Bharat Cell platform for enterprise sales

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Ola Electric logo
Date
Company
Ola Electric
What it does
Electric vehicle and battery manufacturer
Kind
Launch
Sector
Mobility & Logistics

What they do

Ola Electric sells electric scooters, motorcycles, and home energy storage systems

What happened

The company launched the Bharat Cell platform for enterprise sales to diversify revenue

Why it matters

This move addresses slowing EV demand and reduced government subsidies in the market

The details

  • Ola Electric has opened its Bharat Cell platform for enterprise sales to various industries.
  • The new platform targets large enterprises, startups, and innovators looking for battery solutions.
  • Available products include 4680 Bharat Cell cells and 1.5 kWh battery packs for commercial use.
  • Use cases for these batteries span mobility, drones, medical equipment, and industrial applications.
  • The company aims to accelerate domestic battery adoption and reduce import dependence through this launch.
  • Ola Electric is diversifying its business due to slowing EV demand and rising competition from legacy OEMs.
  • Vehicle registrations dropped by 51% year-on-year in 2025, impacting core two-wheeler sales.
  • Market share fell to approximately 15% in 2025, down significantly from previous years.

The bigger picture

  • Slowing electric vehicle demand has pressured Ola Electric's core business growth.
  • Reduced government subsidies have made the EV market more challenging for manufacturers.
  • Rising competition from legacy automakers like TVS and Bajaj has increased market pressure.
  • After-sales complaints have also contributed to the need for strategic diversification.

About the business

  • Ola Electric manufactures electric scooters including the S1 series and Roadster series motorcycles.
  • The company also produces home energy storage systems under the Ola Shakti brand name.
  • Products include MPPT solar controllers and various battery packs for different power needs.
  • The Gigafactory has a cell manufacturing capacity of 2.5 GWh currently.
  • Prices for scooters range from ₹39,999 for the Gig model to over ₹1,99,999 for premium variants.
  • Home storage units start at ₹99,999 with monthly rental options available for some models.
  • The company operates a service network of 590 centres and trains one lakh mechanics.
  • It serves a community of over one million owners across India.

What happens next

  • Ola Electric plans to scale up capacity to 5.9 GWh by March 2026.
  • The company targets a capacity of 20 GWh by the second half of 2027.
  • Future plans include entering the commercial battery energy storage market.

Founders

  • Bhavish Aggarwal, CEO

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