Launch · AI & Deep Tech
Murf AI launches Falcon 2 voice foundation model
By Startup Enthusiast ·

- Date
- Company
- Murf AI
- What it does
- AI voice and speech platform
- Kind
- Launch
- Stage
- growth
- Sector
- AI & Deep Tech
What they do
Murf AI provides AI-powered voiceovers, text-to-speech APIs, and conversational agents for businesses and content creators
What happened
The company launched Falcon 2, a new voice foundation model designed for high-volume customer service and communication tasks
Why it matters
Falcon 2 offers significant cost savings and faster response times compared to existing market alternatives like ElevenLabs
The details
- Murf AI officially released its new Falcon 2 text-to-speech model on August 20, 2026.
- The model is specifically engineered for call centres, banks, and airlines to manage automated customer interactions.
- Falcon 2 achieves a response time of under 100 milliseconds, ensuring near-instant conversational flow.
- The system supports over 150 voices across more than 35 languages for global deployment.
- It can handle up to 10,000 concurrent calls, making it suitable for large-scale enterprise operations.
- The model is priced at $0.01 per minute, which is significantly cheaper than competing solutions.
- Deployment options include cloud support across 11 geographies or private in-house cloud setups.
The bigger picture
- Falcon 2 is priced at one-fifth the cost of ElevenLabs Turbo and Flash models.
- The model outperformed OpenAI's Realtime API in recent Artificial Analysis benchmarks.
- Training data for the model included real-world customer service interactions and complex booking flows.
About the business
- Murf AI offers a suite of tools including AI voiceovers, dubbing, and conversational agents.
- The platform serves over 10 million users and 300 major companies, including Pfizer and Cisco.
- The company maintains ethical standards by using real voice actors with consent and transparent royalty contracts.
- Murf Studio allows users to produce voiceovers with a library of over 200 voices.
- The platform integrates with popular productivity tools like Canva and PowerPoint.
- The company's engineering team is based in India.
The deal
- Type
- launch
Investors
- Matrix Partners (existing) — Venture capital firm backing the company.
- Elevation Capital (existing) — Venture capital firm backing the company.
Founders
- Sneha Roy, COO
- Ankur Edkie, Founder
- Divyanshu Pandey, Founder
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