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Launch · Enterprise Software & IT

Marmeto shifts to product-first model, spins off services

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Date
Company
Marmeto
What it does
Ecommerce technology and services company
Kind
Launch
Sector
Enterprise Software & IT

What they do

Marmeto is an Indian ecommerce technology company that has provided digital transformation services for over eight years

What happened

It is evolving from a services firm to a product-first company, building software tools for the ecommerce ecosystem

Why it matters

Its services business now operates as an independent company called Autumn, led by former Marmetians

The details

  • Marmeto announced a strategic shift from a services company to a product-first technology firm.
  • The transition comes after more than eight years of helping merchants with ecommerce transformations.
  • Marmeto was India's first Shopify Plus Partner and later became a Shopify Premier Partner.
  • The company will now focus on building a suite of business software products for the ecommerce ecosystem.
  • Marmeto's services business has been spun off into a new independent company called Autumn.
  • Autumn is led by former Marmetians and will continue digital transformation services for merchants globally.
  • Marmeto's product suite includes tools that are live and in active use, with others in advanced beta.

The bigger picture

  • Many former Marmetians have gone on to become founders, co-founders, or C-suite leaders in the ecommerce space.
  • Autumn operates independently with its own direction and vision.
  • Marmeto's eight-year journey has been about building, learning, and evolving alongside India's ecommerce ecosystem.

About the business

  • Marmeto builds software products for ecommerce brands and partners.
  • It remains rooted in the Shopify ecosystem.
  • Marmeto previously built Return Prime, a returns management solution, which was acquired by GoKwik.
  • It also built Recurpay, a subscription app for Shopify merchants.
  • Recurpay serves more than 7,500 merchants globally.
  • Marmeto aims to build smart products for the ecommerce ecosystem, including brands and partners.
  • The company plans to bring product engineering excellence to the global stage.

What happens next

  • Marmeto aims to bring product engineering excellence to the global stage.

Founders

  • Shashwat Swaroop, CEO
  • Prabhat, Co-Founder
  • Saurav, Co-Founder

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