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Milestone · AI & Deep Tech

InMobi doubles down on AI ahead of its IPO

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Date
Company
InMobi
What it does
Mobile advertising and content platform with consumer brands Glance and Roposo
Kind
Milestone
Amount
$200 million
Stage
late
Based in
Bengaluru
Founded
2007
Sector
AI & Deep Tech

What they do

InMobi is a mobile advertising and content platform with consumer brands Glance and Roposo

What happened

The company is investing $200 million in AI commerce platform Glance AI and generative AI ad tech stack ahead of its IPO

Why it matters

InMobi plans to redomicile from Singapore to India before preparing for its India listing later this year or early next year

The details

  • The company is working closely with Google DeepMind and Gemini team on the development of Glance AI.
  • InMobi owns 50.5% in Glance, which has raised $390 million at a $1.7 billion valuation.
  • The company plans to redomicile from Singapore to India before preparing for its India listing later this year or early next year.
  • InMobi will raise funds for Glance ahead of the IPO.
  • For 2022-23, InMobi reported revenue of $268 million and profit of $42 million.
  • Glance's revenue stood at $38.7 million and losses at $130 million.

The bigger picture

  • InMobi is doubling down on AI as a key growth area ahead of its IPO.
  • The company is integrating AI technology into phones, TV, and digital retail stores to build distribution muscle.
  • InMobi is working with original equipment manufacturers such as Motorola and service providers like Verizon in the US.
  • The company is also bringing AI technology to Android TV and Bharti Airtel.
  • InMobi expects to reach 50 million users within 100 days with this strategy.

About the business

  • InMobi is a mobile advertising and content platform with consumer brands Glance and Roposo.
  • The company's advertising platform powers customers' growth by helping them engage their audiences and drive real connections.
  • InMobi's advertising platform helps media buyers and owners blend the right mix of tools, data, and expertise to inspire lasting connections.
  • InMobi's advertising solutions include brand building, growth marketing, and ad monetization.
  • InMobi's advertising platform powers the booming app economy, where consumers now spend 4.2 hours per day on mobile devices.

What happens next

  • InMobi plans to redomicile from Singapore to India before preparing for its India listing later this year or early next year.
  • The company will raise funds for Glance ahead of the IPO.
  • InMobi expects to reach 50 million users within 100 days with its AI strategy.

The deal

Type
ipo

Investors

  • Google (investor) — Google is one of the key investors in InMobi with a 10% stake.
  • Softbank (investor) — Softbank is the largest investor in InMobi.

Founders

  • Naveen Tewari, co-founder

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