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Funding · Commerce & Consumer Brands

FA Gifts raises ₹100 crore in Series B funding from Faering Capital

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Date
Company
FA Gifts Private Limited
What it does
online gifting and bakery platform
Kind
Funding
Amount
Rs 100 crore
Stage
Series B
Based in
Gurugram
Founded
2013
Sector
Commerce & Consumer Brands

What they do

FA Gifts Private Limited, which runs online gifting platform FlowerAura and bakery brand Bakingo, raised ₹100 crore in Series B funding from Faering Capital

What happened

The funding came from two funds managed by Faering Capital, which issued 7,436 preference shares at ₹1,34,477.51 each

Why it matters

This is the second investment by Faering Capital in the company, following a $16 million investment in Bakingo in 2023

The details

  • FA Gifts Private Limited, based in Gurugram, raised ₹100 crore in Series B funding from Faering Capital.
  • The company operates online gifting platform FlowerAura and bakery brand Bakingo.
  • The funding came from two funds managed by Faering Capital: Faering Capital International Growth Fund III and Faering Capital Growth Fund III.
  • The company issued 7,436 Series B compulsory convertible preference shares at ₹1,34,477.51 each.
  • The shares have a face value of ₹100 and were issued at a premium of ₹1,34,377.51 per share.
  • The allotment was approved by the company's board on 30 July 2026.
  • Faering Capital previously invested $16 million in Bakingo in November 2023.

The bigger picture

  • Faering Capital has a history of investing in Bakingo, which was founded in 2016 by Himanshu Chawla, Shrey Sehgal, and Suman Patra.
  • Bakingo now operates more than 100 kitchens across 30 cities and offers over 400 unique cakes and desserts.

About the business

  • FA Gifts Private Limited operates two main businesses: FlowerAura, an online gifting platform, and Bakingo, a bakery brand.
  • FlowerAura was started in 2010 as an online store in Gurugram and has since expanded its product range to include flowers, plants, and personalized gifts.
  • Bakingo was founded in 2016 and now operates over 100 kitchens across more than 30 cities in India.
  • Bakingo offers over 400 unique cakes and desserts, including customised options for birthdays, anniversaries, and other occasions.

The deal

Type
funding

Investors

  • Faering Capital International Growth Fund III (investor) — A private equity fund managed by Faering Capital.
  • Faering Capital Growth Fund III (investor) — A private equity fund managed by Faering Capital.

Founders

  • Himanshu Chawla, co-founder of Bakingo
  • Shrey Sehgal, co-founder of Bakingo
  • Suman Patra, co-founder of Bakingo

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