Funding · Commerce & Consumer Brands
Epik raises $1M pre-seed from Info Edge Ventures
By Startup Enthusiast ·
- Date
- Company
- Epik
- What it does
- Try-and-buy quick commerce for electronics
- Kind
- Funding
- Amount
- $1M
- Stage
- pre-seed
- Based in
- Bengaluru
What they do
Epik lets customers try electronics at home before buying, with delivery in 60 minutes
What happened
It raised $1M in pre-seed funding led by Info Edge Ventures, with angel investors
Why it matters
The company has scaled nearly 20x since its Bengaluru launch in October 2025
The details
- Epik raised $1M in pre-seed funding.
- The round was led by Info Edge Ventures.
- Angel investors also participated in the round.
- The company operates a try-and-buy quick commerce model for electronics and appliances.
- Trained experts deliver demo units to a customer's home within 60 minutes.
- Epik has partnered with over 60 brands including Philips, Samsung, Apple, Dyson, Dell, and Eureka Forbes.
- It has been operational in Bengaluru since October 2025 and has scaled nearly 20x since launch.
The bigger picture
- The funding reflects a broader shift to experience-driven commerce in India.
- Epik addresses the hesitation customers feel before buying expensive electronics online.
- Its rapid growth suggests strong demand for this model in the quick commerce space.
About the business
- Epik offers a try-and-buy quick commerce service for electronics and appliances.
- Customers can request a demo of a product, and trained experts deliver it to their home within 60 minutes.
- The company partners with over 60 global and domestic brands such as Philips, Samsung, Apple, Dyson, Dell, and Eureka Forbes.
- It is currently operational only in Bengaluru.
- Epik makes money through product sales after customers decide to keep the demo unit.
What happens next
- Epik plans to use the funds for fulfillment infrastructure, product expansion, demo operations, and entry into new cities.
The deal
- Type
- funding
Investors
- Info Edge Ventures (lead) — Venture capital arm of Info Edge, an Indian internet company.
Founders
- Gotama Gowda, founder
- Varun Chopra, founder
- Harsha Reddy, founder
About Epik
- Product
- Quick commerce service delivering consumer electronics and appliances within 60 minutes with try-before-buy demonstrations
- Customers
- Consumers seeking to experience electronics and appliances before purchase
- How it makes money
- Quick commerce platform with trained personnel providing in-home product demonstrations and trials
- What sets it apart
- Unique try-and-buy model with trained demo experts; partnerships with 60+ brands including Philips, Samsung, Apple, Dyson
- Operations
- Operational in Bengaluru since October 2025; scaled 20x since launch; hub-based operations for rapid fulfillment
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