Funding · Commerce & Consumer Brands

Hrithik Roshan invests in Curefoods, IPO planned

By Startup Enthusiast · 4 February 2025

What they do

Curefoods runs cloud kitchens and dine-in stores with brands like EatFit and Sharief Bhai

Actor Hrithik Roshan joins as investor and brand ambassador for EatFit, rebranded as Kitchens of EatFit

Curefoods plans a $300-400M IPO in late FY26 and aims to expand Kitchens of EatFit to ten cities

Actor Hrithik Roshan joins Curefoods as a brand ambassador and investor for its EatFit brand.
EatFit is rebranded as Kitchens of EatFit, an umbrella of eight brands including HRX by EatFit and Great Indian Khichdi.
Curefoods aims to expand Kitchens of EatFit menu to over ten cities.
Curefoods is considering a stock exchange listing and has started IPO discussions with bankers.
The proposed IPO size is $300M-$400M, expected in the later half of FY26.
IPO size may change based on secondary share sales by existing owners.
Curefoods invested in Dras Ice for frozen chain logistics to boost QSR and cloud kitchen distribution.
Consolidated revenue rose 53% to INR 585 crore in FY24, and losses fell from INR 342.7 crore to INR 172.6 crore.

Curefoods expects an FY25 annual revenue run-rate of about INR 1,000 crore.
The company is backed by Accel, a prominent venture capital firm.
Founder Ankit Nagori previously co-founded Cure.fit and was Flipkart's Chief Business Officer.
The IPO plan signals Curefoods' confidence in its growth and profitability trajectory.

Curefoods is a Bengaluru-headquartered house of food brands founded in 2020 by Ankit Nagori.
It builds and scales F&B brands from shared cloud kitchens and dine-in stores across India.
Its brand portfolio includes EatFit, Sharief Bhai, Olio Pizza, Arambam, Nomad Pizza, CakeZone, Frozen Bottle, and Krispy Kreme.
Curefoods uses a house-of-brands model with shared cloud kitchens, supply chain, and delivery operations.
Its brands are listed on Swiggy and Zomato, and some have dedicated apps and dine-in stores.
Consolidated revenue grew 53% to INR 585 crore in FY24, with losses dropping from INR 342.7 crore to INR 172.6 crore.
Curefoods expects an FY25 annual revenue run-rate of about INR 1,000 crore.

Expand Kitchens of EatFit menu to over ten cities.
File for an IPO of $300M-$400M in the later half of FY26.
Use investment in Dras Ice to boost frozen chain logistics for QSR and cloud kitchen distribution.

Hrithik Roshan (investor) — Bollywood actor and fitness icon, investing in EatFit brand.
Accel (existing) — Global venture capital firm backing Curefoods.

Product: cloud kitchen firm
Customers: Consumers ordering prepared food through delivery and dining channels.
How it makes money: Sells branded food through its kitchen and delivery network.
What sets it apart: Portfolio across multiple popular food brands and formats.