Legal · AI & Deep Tech
Bobble AI faces insolvency proceedings over debt default
By Startup Enthusiast ·
- Date
- Company
- Bobble AI
- What it does
- AI-powered keyboard and expression platform
- Kind
- Legal
- Amount
- Rs 5.77 crore
- Stage
- growth
- Based in
- Gurugram
- Founded
- 2014
- Sector
- AI & Deep Tech
What they do
Bobble AI provides an AI-powered keyboard supporting over 120 languages with personalized stickers and GIF features for mobile users
What happened
The NCLT has initiated insolvency proceedings against the company following a default of approximately Rs 5.77 crore on secured debentures
Why it matters
The company continues to operate as a going concern under an appointed professional while legal restrictions on asset sales apply
The details
- The NCLT (National Company Law Tribunal) has admitted an insolvency plea against Bobble AI.
- The tribunal appointed Manish Agarwal as the Interim Resolution Professional to manage the company.
- The case stems from a petition filed by Axis Trustee Services Limited regarding unpaid debts.
- The company defaulted on approximately Rs 5.77 crore in payments, including interest, starting in August 2025.
- A moratorium is now in effect, preventing any legal action or asset sales against the firm.
- The company argued that ongoing lender discussions should pause the case, but the tribunal rejected this request.
The bigger picture
- The company previously raised Rs 25 crore through secured debentures in March 2023.
- The firm underwent a restructuring last year that resulted in the layoff of about 50 employees.
- The resolution professional clarified that the current process is not a liquidation and the business remains operational.
About the business
- The company offers an AI-powered keyboard that supports over 120 languages.
- It provides features like facial recognition to create personalized GIFs and stickers.
- The platform is integrated with major messaging apps including WhatsApp and Facebook.
- Revenue streams include advertising, data insights, subscriptions, and branded merchandise sales.
- The company serves over 100 million users and has generated over 4 billion expressions.
- It offers Data-as-a-Service solutions to provide consumer intelligence to corporate clients.
- The firm holds more than 23 patents and has published over 5 research papers.
The deal
- Type
- insolvency
Investors
- Krafton Inc (existing) — A major gaming company that holds approximately 25% of the startup.
Founders
- Ankit Prasad, Founder
- Rahul Prasad, Founder
About Bobble AI
- Product
- An AI-powered Indic keyboard and communication/data intelligence platform
- Customers
- Consumers using the keyboard and brands seeking communication insights and marketing reach
- How it makes money
- Advertising, brand marketing, and data-intelligence services
- What sets it apart
- Supports more than 120 languages and uses real-time user intent signals
- Operations
- Built around an Indic keyboard integrated with apps such as WhatsApp and Facebook
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