Launch · Enterprise Software & IT
Zoho's Arattai rolls out Aadhaar-based identity verification
By Startup Enthusiast ·
- Date
- Company
- Zoho
- What it does
- Business software suite provider
- Kind
- Launch
- Based in
- Chennai
- Founded
- 1996
- Sector
- Enterprise Software & IT
What they do
Zoho Corporation operates Arattai, an instant messaging and voice calling platform built entirely in India with a privacy focus
What happened
The messaging application introduced an optional Aadhaar-based identity verification feature to prevent digital impersonation and help users filter spam
Why it matters
Users can verify their profiles via the Aadhaar app to receive a permanent green badge, while ensuring no Aadhaar data is retained
The details
- Zoho Corporation launched an optional Aadhaar-based identity verification tool on its messaging app Arattai to stop digital impersonation.
- Users can complete the verification process through the Aadhaar app via their profile settings to acquire a permanent green verification badge.
- The feature lets individuals block spam by choosing to accept messages exclusively from verified profiles.
- The firm stated that the verification procedure remains entirely voluntary and the platform does not store any user Aadhaar details.
- This new update builds on the app's existing verification system, which already assigns a blue badge for standard verified accounts and a grey badge for official government entities.
- The platform also introduced extra security tools, such as end-to-end encryption for personal chats, protected cloud backups, and a hide phone number setting.
The bigger picture
- The integration uses India's national identity framework to build trust while preserving user privacy guarantees.
About the business
- The company supplies a broad collection of cloud software tools built for enterprises of different sizes.
- Primary product offerings feature a customer relationship management platform, business email, custom app creators, and accounting software.
- The enterprise offering, Zoho One, combines more than 50 applications into a unified operating system for business management.
The deal
- Type
- launch
Founders
- Sridhar Vembu, Founder and CEO
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