News · Agriculture & Food Systems
Planyt fails to get investment on Shark Tank India
By Startup Enthusiast ·
- Date
- Company
- Planyt
- What it does
- Plant growth device maker
- Kind
- News
- Based in
- Vadodara
- Founded
- 2021
What they do
Planyt makes a plant growth device using fogponics technology inspired by NASA systems
What happened
Founder Shubham Upadhyay asked ₹1.05 crore for 6.5% equity but all sharks declined
Why it matters
The company is pre-revenue after four years and its system costs ₹7.5 lakh per household
The details
- Planyt pitched on Shark Tank India Season 5 but failed to secure any investment.
- Founder Shubham Upadhyay asked for ₹1.05 crore in exchange for 6.5% equity, valuing the company at ₹16.15 crore.
- All five sharks — Anupam Mittal, Aman Gupta, Namita Thapar, Amit Jain, and Ritesh Agarwal — declined to invest.
- Anupam Mittal called the product 'shaukeen' and 'Ameeron k chochle', questioning its pricing versus the mission.
- Aman Gupta told the founder, 'You're a proper delulu in doing this'.
- Namita Thapar, Amit Jain, and Ritesh Agarwal advised the founder to reassess the business or shut it down.
- Planyt exited the show without a deal.
The bigger picture
- The company is pre-revenue after four years of operation.
- It sold only 80 to 100 units at discounted prices.
- The system requires 24x7 electricity and costs about ₹7.5 lakh per household.
- The founder had received ₹10 lakh in government funding and earlier described himself as 'heavily funded'.
About the business
- Planyt is based in Vadodara and develops a plant growth device.
- The device uses patented fogponics technology inspired by NASA systems.
- Fogponics is a method of growing plants with a nutrient-rich mist instead of soil.
- The company has been operating since 2021 and is pre-revenue.
- It sold 80 to 100 units at discounted prices.
- The system requires 24x7 electricity to operate.
- A household would need to spend about ₹7.5 lakh to purchase the system.
The deal
- Type
- other
Founders
- Shubham Upadhyay, founder
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