Launch · Financial Services

Paramotor launches yayyy.shop digital gifting platform

By Startup Enthusiast · 18 October 2025

What they do

Paramotor Digital Technology is a SaaS fintech company offering spend management, rewards, and gifting solutions

It launched yayyy.shop, a D2C platform for discounted digital gift cards from 250+ brands, targeting Tier 2 cities

The company already serves over 20 million customers and was founded in 2016 under the Start-up India program

Paramotor Digital Technology launched yayyy.shop, a D2C (direct-to-consumer) digital gifting platform.
The platform offers digital gift cards from over 250 national and international brands.
Users can buy gift cards at discounted prices, paying less than the face value.
yayyy.shop targets Tier 2 cities and beyond, aiming to make digital gifting accessible outside metros.
Paramotor is a SaaS-based fintech company providing spend management, digital gifting, rewards, and loyalty solutions.
The company was founded in 2016 and is recognized under the Start-up India (DPIIT) program.

The launch expands Paramotor's product suite, which already includes DevStack, RewardOn, SpendPro, and Yayyy.
By focusing on Tier 2 cities, yayyy.shop taps into a growing market for digital gifting beyond major urban centers.
Paramotor serves over 20 million customers, giving it a large base to cross-sell the new platform.

Paramotor Digital Technology is a SaaS-based fintech company offering spend management, digital gifting, rewards, and loyalty solutions.
Its products include DevStack (APIs & SDKs), RewardOn (rewards & loyalty), SpendPro (spend management), and Yayyy (gifting).
SpendPro is a D2C spend management platform with virtual cards, real-time alerts, and card controls.
RewardOn is an end-to-end rewards and incentives platform for corporate customers.
DevStack offers technical and platform development services for custom enterprise software.
The company serves over 20 million customers.