Partnership · Professional & Local Services
Amazon Now picks MapmyIndia maps over Google
By Startup Enthusiast ·
- Date
- Company
- MapmyIndia
- What it does
- Digital maps and geospatial software
- Kind
- Partnership
- Based in
- New Delhi
- Founded
- 1995
What they do
MapmyIndia provides digital maps, geospatial software, and location-based IoT technologies
What happened
Amazon Now integrated MapmyIndia's Mappls APIs and SDKs, replacing Google Maps, live in Bengaluru
Why it matters
Quick commerce companies rely on mapping for address verification and rider navigation; the market could reach $40 Bn by 2030
The details
- Amazon Now has integrated MapmyIndia's Mappls APIs and SDKs, replacing Google Maps.
- The rollout is live in Bengaluru and will expand to Mumbai.
- Director Rohan Verma announced the integration during the Q4 FY26 earnings call.
- MapmyIndia made a strategic investment of ₹25 Cr in Zepto in August 2025, acquiring a minority stake.
- Quick commerce companies rely on mapping for address verification, hyperlocal discovery, rider navigation, and route optimisation.
- India's quick commerce market could grow to nearly $40 Bn by 2030.
- Blinkit claims close to 50% market share in quick commerce.
- Amazon CEO Andy Jassy said Amazon Now grows at roughly 25% month-on-month in India and plans to expand to 100 cities with over 1,000 micro fulfilment centres.
The bigger picture
- This partnership replaces Google Maps for Amazon Now, a major win for MapmyIndia.
- MapmyIndia already invested in Zepto, showing its focus on the quick commerce sector.
- Quick commerce is a fast-growing market where mapping is critical for operations.
- Amazon Now is expanding aggressively, which could mean more business for MapmyIndia.
About the business
- MapmyIndia provides digital maps, geospatial software, and location-based IoT technologies.
- Products include Map Data, APIs & SDKs, GIS/Analytics/AI, IoT/Automation, Navigation/Mobility, and Drone Services.
- It serves enterprise, automotive, government, and consumer segments.
- Mappls is the brand for global maps and APIs.
What happens next
- Amazon Now plans to expand to 100 cities with over 1,000 micro fulfilment centres.
- Flipkart is scaling Minutes and plans a darkstore network in 250 cities with a standalone app.
The deal
- Type
- partnership
Founders
- Rakesh Verma, Co-founder
- Rashmi Verma, Co-founder
- Rohan Verma, Director
More on MapmyIndia
- MapmyIndia Q1 net profit rises 6.3% YoY to ₹50.4 Cr4 August 2026 · Results
- New-age tech stocks mixed; MapmyIndia leads gains18 July 2026 · Results
- MapmyIndia appoints Rohan Verma as joint MD to lead AI-native deep-tech push1 July 2026 · People
- MapmyIndia Q4 profit jumps 2.7x sequentially to ₹50.9 Cr19 May 2026 · Results
- MapmyIndia Q3 net profit falls 42% to ₹18.8 Cr13 February 2026 · Results
- MapmyIndia buys stake in indoor navigation firm Iwayplus12 January 2026 · Acquisition · ₹2.00 crore
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