Award · Healthcare & Life Sciences

Habuild wins Bootstrap Champ at ET Startup Awards

By Startup Enthusiast · 27 August 2026

What they do

Habuild is a digital wellness platform that provides yoga programs and habit-building tools to users through WhatsApp and YouTube

The company was named the Bootstrap Champ at the 2026 ET Startup Awards for scaling its operations without any external funding

The platform currently serves over 1.1 crore members and maintains high user retention by focusing on habit-building and community support

The Nagpur-based startup Habuild received the Bootstrap Champ title at the 2026 ET Startup Awards.
The company operates as a digital wellness platform that focuses on making yoga accessible to a global audience.
It has achieved significant scale without raising any external funding since its inception in 2020.
The platform currently supports over 1.1 crore members worldwide.
Judges highlighted the company's strong profit margins and its ability to grow primarily through word-of-mouth referrals.
The startup plans to integrate AI tools to further enhance its user experience and habit-tracking capabilities.

The Bootstrap Champ award recognizes companies that have achieved substantial growth and profitability without venture capital.
Jurors noted the company's large addressable market and its effective use of habit-building to drive long-term user retention.
The company was selected over other notable contenders including Suta, Urban Vault, SignDesk, and D'You.

The platform offers a freemium model where users access free content for 14-21 days before opting for an annual subscription of Rs 3,999.
Content is distributed primarily through WhatsApp and YouTube to ensure ease of access.
Key features include accountability support, physiotherapy support, and automated habit-tracking reminders.
The service emphasizes flexible timings to accommodate diverse user schedules.
The company maintains a high Google rating of 4.9/5.

The company intends to expand its AI efforts to develop new tools for its user base.