Partnership · Professional & Local Services

Digit Insurance adds eldercare to wellness benefits

By Startup Enthusiast · 18 February 2026

What they do

Digit Insurance is a publicly listed general insurer operating fully on cloud

It partners with Anvayaa Kin Care to offer an eldercare package for ₹499

The package includes emergency assistance, geriatric consultation, and virtual check-ins

Digit Insurance has partnered with Anvayaa Kin Care to add eldercare to its wellness benefits.
Digit customers can buy an eldercare experience package for ₹499.
The package includes 24×7 medical emergency assistance and an annual geriatric specialist consultation.
It also includes regular virtual check-ins by a health manager.
Policyholders get 30 monthly virtual sessions for senior community engagement.
They also get preferential rates on companion visits, at-home doctor consultations, physiotherapy, nurse-on-call, and medical equipment rentals.
The eldercare offering is an optional benefit for Digit customers.

The partnership reflects an insurance shift toward preventive and ecosystem-led engagement.
It targets urban nuclear families with ageing parents.
This move signals insurers are expanding beyond traditional coverage into holistic wellness.

Digit Insurance is a publicly listed general insurer founded by Kamesh Goyal in 2016.
It operates fully on cloud with registered office in Pune and corporate office in Bengaluru.
Anvayaa Kin Care, founded in 2016 by Prashanth Reddy, provides emergency care coordination, healthcare assistance, daily support, and remote engagement for seniors across Indian cities.
The eldercare package is an optional add-on for Digit policyholders.