Funding · Agriculture & Food Systems

Dev Milk Foods raises undisclosed funding from Fireside Ventures

By Startup Enthusiast · 13 April 2026

What they do

Dev Milk Foods makes ice creams, flavoured milk, paneer, ghee, lassi, and traditional dairy products under the FruBon brand

It raised an undisclosed amount from Fireside Ventures, Narotam Sekhsaria Family Office, and angel investors

The company plans to expand retail footprint, enhance production and cold chain, and accelerate product innovation

Dev Milk Foods, which sells dairy products under the FruBon brand, has raised an undisclosed amount from Fireside Ventures, Narotam Sekhsaria Family Office, and angel investors.
The company was founded in 2017 by D D Verma, Rahul Verma, and Rohit Verma.
Its product range includes ice creams, flavoured milk, paneer, ghee, lassi, chaach, and other traditional dairy items.
The company offers over 200 SKUs (stock-keeping units, i.e., distinct products) and has artisanal ice cream flavours like Chilli Guava, Rose Gulkand, and Strawberry Cheesecake.
Headquartered in Jaipur, it operates a manufacturing facility at Mahindra World City, Jaipur, and has milk collection centres across Rajasthan.
Its products are available in 75-plus cities and towns across north India through general trade, modern retail, HORECA (hotels, restaurants, cafes), and quick commerce platforms.
The company will use the funds to expand retail footprint, enhance production and cold chain infrastructure, and accelerate product innovation in north and west India.

The funding comes from Fireside Ventures, which also led Dev Milk Foods' previous $10.5 million Series A round alongside pi Ventures.
The company has raised a total of $83.15K+ across four rounds as of April 2026, with a last known valuation of $14.62 million as of May 2022.
The investment signals continued investor interest in branded dairy and ice cream startups in India.

Dev Milk Foods produces and sells ice creams, flavoured milk, paneer, ghee, lassi, chaach, and other traditional dairy products under the FruBon brand.
It has a portfolio of over 200 SKUs (distinct products) and offers artisanal ice cream flavours such as Chilli Guava, Rose Gulkand, and Strawberry Cheesecake.
The company operates an integrated supply chain with quality testing from sourcing to packaging.
It has milk collection centres across Rajasthan and a manufacturing facility at Mahindra World City, Jaipur.
Its products reach 75-plus cities and towns in north India through general trade, modern retail, HORECA (hotels, restaurants, cafes), and quick commerce platforms.
The company employs 162 people and has a web traffic of 14.74K in the last 30 days.

The company plans to expand its retail footprint across north and west India.
It will enhance production and cold chain infrastructure to support growth.
It aims to accelerate product innovation and strengthen its ice cream and value-added dairy portfolio.
It will also scale manufacturing capabilities.

Fireside Ventures (lead) — Fireside Ventures is a venture capital firm that invests in consumer brands.
Narotam Sekhsaria Family Office (participated) — Narotam Sekhsaria Family Office is the family investment office of the Narotam Sekhsaria family.
angel investors (participated) — Angel investors are high-net-worth individuals who invest in early-stage companies.