Launch · Enterprise Software & IT

CubeAPM launches AI-powered observability platform

By Startup Enthusiast · 20 September 2026

What they do

CubeAPM is an observability platform that helps engineering teams monitor applications and infrastructure

The bootstrapped startup claims 60-80% cost savings versus Datadog and New Relic, with $1.5M ARR

It has integrated AI capabilities and launched an MCP server for AI coding assistants like Cursor and Claude Code

CubeAPM is an observability platform that helps engineering teams monitor applications and infrastructure.
The company claims it reduces costs by 60-80% compared to traditional vendors like Datadog and New Relic.
CubeAPM is bootstrapped and has been profitable since inception.
It has nearly $1.5M ARR, which grew 3-4X over the past year.
The platform serves about 50 enterprise customers, including Delhivery, RedBus, PolicyBazaar, Shadowfax, and Ola Group.
CubeAPM has integrated AI capabilities and launched an MCP server for AI coding assistants like Cursor, Claude Code, OpenAI Codex, and Gemini.

The global observability market is estimated to be a $20B opportunity by 2031.
CubeAPM differentiates by offering a self-hosted solution inside the customer's cloud, ensuring data residency.
Its pricing bundles unlimited users, hosts, retention, and support, based on data ingestion volume.
The platform claims 100 GB of incoming data is compressed to about 4 GB stored.

CubeAPM provides modules for APM, Log Management, Infrastructure Monitoring, Real User Monitoring, Synthetic Monitoring, and Error Tracking.
It works with OpenTelemetry, Datadog, New Relic, and Elastic agents.
The platform is used by engineering, DevOps, and SRE teams.
CubeAPM follows a land-and-expand strategy; about half its customers use multiple modules.
The company is bootstrapped and profitable, with nearly $1.5M ARR.

CubeAPM is integrating AI capabilities and has launched an MCP server for AI coding assistants.