Funding · Financial Services
Crowwd raises ₹2.5 crore angel funding
By Startup Enthusiast ·
- Date
- Company
- Crowwd
- What it does
- Wealth-tech investing platform
- Kind
- Funding
- Amount
- ₹2.5 crore
- Stage
- angel
- Sector
- Financial Services
What they do
Crowwd is an investing platform that started as a social community for investors
What happened
It raised ₹2.5 crore in angel funding at a valuation of about ₹50 crore from 30+ investors
Why it matters
The platform plans to launch mutual fund distribution and build wealth-tech infrastructure
The details
- Crowwd raised ₹2.5 crore in angel funding at a valuation of approximately ₹50 crore.
- More than 30 investors participated, including Dr Ritesh Malik, Three Words Capital, Sachin Panwar, Deepak Raina, Gaurav Nagar, Hexa Startup Studio, Somya Satsangi, and Sachin Gupta.
- The company plans to use the funds to build and scale wealth-tech infrastructure.
- It will launch mutual fund distribution and strengthen technology and compliance.
- Crowwd also aims to acquire and integrate a brokerage platform.
- Mutual fund distribution will be the initial core revenue model; broking will be through partners.
The bigger picture
- Crowwd sees a gap: investors with ₹1-3 crore liquid money are too big for brokerage but too small for wealth management.
- The platform's proprietary 'Investor DNA' framework maps users into six behavioural profiles.
- It targets investors aged 25-40 who invest ₹10,000 to ₹1 lakh per month in SIPs.
About the business
- Crowwd is an investing platform that started as a social community for investors.
- It is expanding into wealth-tech with in-app mutual fund distribution.
- The platform uses a proprietary 'Investor DNA' framework to map users into six behavioural profiles.
- It has around 1 lakh users across Android and iOS.
- Revenue comes from mutual fund distribution through regular plans, earning commissions of 0.7% to 1.5% on investments.
- Services include monthly investor calls, quarterly portfolio rebalancing, and portfolio questions answered within two hours.
- Crowwd is an AMFI-registered Mutual Fund Distributor.
- Direct stock broking is not an immediate priority as it is a high-burn business.
What happens next
- Build and scale wealth-tech infrastructure.
- Launch mutual fund distribution.
- Strengthen technology and compliance.
- Acquire and integrate a brokerage platform.
- Offer international investment opportunities through Indian mutual funds and other funds investing in overseas markets.
The deal
- Type
- angel
Investors
- Dr Ritesh Malik (participated) — Founder of Innov8.
- Three Words Capital (participated) — An investment firm.
- Sachin Panwar (participated) — Co-founder of YogaCleanAir.
- Deepak Raina (participated) — Co-founder of YogaCleanAir.
- Gaurav Nagar (participated) — Co-founder of YogaCleanAir.
- Hexa Startup Studio (participated) — A startup studio based in France.
- Somya Satsangi (participated) — Independent Director at Dr Lal Pathlabs.
- Sachin Gupta (participated) — Managing Director of Share India Securities.
Founders
- Ajitesh Gupta, Founder & CEO
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