Funding · Commerce & Consumer Brands
BazaarNow raises $7.8M Series A led by Peak XV
By Startup Enthusiast ·
- Date
- Company
- BazaarNow
- What it does
- Quick commerce grocery delivery
- Kind
- Funding
- Amount
- Rs 72.3 crore (~$7.8M)
- Stage
- Series A
- Based in
- Bengaluru
- Founded
- 2026-01
What they do
BazaarNow delivers groceries and daily essentials within 10 minutes from dark stores
What happened
It raised a Rs 72.3 crore Series A round led by Peak XV Partners at a Rs 270 crore valuation
Why it matters
The company was founded by three former Zepto executives and launched in January 2026
The details
- BazaarNow is raising a Series A round of Rs 72.3 crore (about $7.8 million).
- The round is led by Peak XV Partners, which is investing Rs 53.92 crore.
- Existing investors Whiteboard Capital and Antler are contributing Rs 7.2 crore and Rs 7 crore respectively.
- Nirman Ventures is also participating in the round.
- Angel investor Vidit Aatrey, founder and CEO of Meesho, is investing as well.
- The company's post-money valuation is Rs 270 crore, up from a seed valuation of Rs 40 crore.
- Proceeds will be used for working capital and general corporate purposes.
The bigger picture
- The quick commerce market in India is growing rapidly, with many players competing for market share.
- BazaarNow's founders previously worked at Zepto, a major quick commerce competitor.
- The company launched only in January 2026, making this a fast follow-on round.
About the business
- BazaarNow offers sub-10-minute delivery of groceries and daily essentials.
- It focuses on higher-margin categories through dark stores (small warehouses for quick delivery).
- Operations are currently limited to select areas of Bengaluru.
- The company was launched in January 2026.
What happens next
- Use proceeds for working capital and general corporate purposes.
The deal
- Type
- Series A
Investors
- Peak XV Partners (lead) — A venture capital firm investing Rs 53.92 crore in this round.
- Whiteboard Capital (existing) — An existing investor contributing Rs 7.2 crore.
- Antler (existing) — An existing investor contributing Rs 7 crore.
- Nirman Ventures (participated) — A participant in this round.
- Vidit Aatrey (angel) — Founder and CEO of Meesho, investing as an angel.
Founders
- Priyanshu Jain, Founder
- Arjun Harish, Founder
- Tarithnay Mandal, Founder
About BazaarNow
- Product
- Mobile app and logistics network for rapid grocery and daily essentials delivery
- Customers
- Middle-class households in Tier 2 and Tier 3 Indian cities seeking convenient grocery shopping
- How it makes money
- Commission-based marketplace model with in-house logistics stack
- What sets it apart
- Vernacular-first app with AI-powered local-language search and assisted shopping
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