Acquisition · Agriculture & Food Systems
Balwaan Krishi buys farming channel Farming Leader
By Startup Enthusiast ·
- Date
- Company
- Balwaan Krishi
- What it does
- Farm machines for small farmers
- Kind
- Acquisition
- Based in
- Jaipur
- Founded
- 2016
What they do
Balwaan Krishi sells farm machinery to small farmers and is building content and outreach around its products
What happened
It acquired Farming Leader, a farm advice platform whose YouTube channel has 6.5 million subscribers and over 1.18 billion views
Why it matters
The deal gives Balwaan a digital audience of more than 15 million farmers across platforms
The details
- Balwaan Krishi acquired Farming Leader in June 2026; the price was not disclosed.
- Farming Leader runs one of India's biggest farm advice channels online.
- Its YouTube channel has about 6.5 million subscribers and more than 1.18 billion views.
- Its archive runs to more than 1,500 videos tested on real farms.
- Together they reach more than 15 million farmers online.
The bigger picture
- The deal puts equipment, content and distribution in one company.
- Balwaan plans more regional-language videos, live machine demos and mandi price updates.
- Farmers increasingly look to smartphones for farming advice.
About the business
- Balwaan sells farm machinery to small farmers.
- It now also owns a farm media platform.
- Content will cover crops, mechanisation and government schemes.
What happens next
- Balwaan plans Kisan Mela coverage, mandi updates and farmer stories.
The deal
- Type
- acquisition
Other articles talking about it
More on Balwaan Krishi
- Balwaan Krishi raises ₹100 crore in Series B28 September 2026 · Funding · ₹100 Cr
- Balwaan Krishi opens South India hubs2 July 2026 · Launch
- Balwaan Krishi opens Jaipur plant and new warehouses18 September 2025 · Launch
- JM Financial invests ₹40 crore in Balwaan Krishi19 June 2024 · Funding · ₹40 Cr
- Balwaan Krishi launches ISI-certified farm equipment12 July 2023 · Launch
- Balwaan Krishi raises $2 million pre-Series A30 May 2023 · Funding · $2M
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