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Results · Commerce & Consumer Brands

The Man Company posts wider FY26 loss despite revenue growth

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Date
Company
The Man Company
What it does
Men's grooming D2C brand
Kind
Results
Based in
Gurugram
Sector
Commerce & Consumer Brands

What they do

The Man Company sells men's skincare and grooming products directly to consumers

What happened

FY26 net loss widened 48.7% to Rs 32.54 crore as total expenditure rose 9.6%

Why it matters

Emami owns the company fully since its 2024 acquisition, contrasting with profitable rival Beardo

The details

  • The Man Company reported a Rs 32.54 crore net loss for fiscal year 2026.
  • This loss represents a 48.7% widening compared to the Rs 21.88 crore deficit in FY25.
  • Revenue grew modestly by 4.5% to reach Rs 161.17 crore from Rs 154 crore.
  • Total expenditure increased by 9.6% to Rs 194 crore, outpacing revenue growth.
  • The cost per rupee of revenue rose to Rs 1.20 from Rs 1.15 in the previous year.
  • EBITDA margin deteriorated significantly to -15.91% from -9.66% in FY25.
  • Cash and bank balances stood at just Rs 4.09 crore at the end of the period.
  • Current assets were recorded at Rs 46 crore against higher operational costs.

The bigger picture

  • Rising material costs and other expenses drove the profitability decline despite sales growth.
  • The company faces stiff competition from rivals like Beardo which posted profits.
  • Financial pressure highlights challenges in scaling direct-to-consumer grooming brands profitably.

About the business

  • The company operates as a direct-to-consumer (D2C) brand based in Gurugram.
  • It offers a range of products including skincare, haircare, and beard care items.
  • The product portfolio also includes fragrances targeting male consumers.
  • Material costs accounted for Rs 64.15 crore, showing a 12.9% increase.
  • Employee benefits costs decreased by 8.5% to Rs 21.24 crore.
  • Finance costs rose by 26% to Rs 4.07 crore during the fiscal year.
  • Other expenses surged by 13.6% to reach Rs 101.68 crore.
  • The business model relies on selling personal care goods directly to end users.

Investors

  • Emami (owner) — Emami acquired full ownership of The Man Company in July 2024 after previously holding minority stakes.

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